Attitude Is Everything In Sales

Speaking Updated

No matter how good you are at the art of selling if you’re attitude isn’t what it should be, you’re going to fall far short of your potential. In fact, it’s doubtful you’ll be in the business very long—you’ll need to go somewhere to earn a pay check.

Attitude is everything in sales. Everything.

Sure product knowledge is imperative and a working knowledge of the process and steps to a sale are necessary, but combine those with a bad attitude and you have nothing. Zip. Zero. Nada.

The great thing is a positive attitude isn’t hard. In fact, it’s much easier than a negative attitude. Simply choose to see the good in life—look for the rainbow and not the rain.

I’ve been married for more than 28-years and my wife has been instrumental in my success because she believed in me in times when I didn’t. She’s been my biggest cheerleader and the person who always helped keep my attitude in check. She didn’t like me to get into what the great Zig Ziglar called, “Stickin’ Thinkin’”.

Your spouse or significant other needs to be your cheerleader, too. My wife learned years ago morning is not the time to get on my about taking out the trash. It’s not the time to remind me of the things I forgot on my To Do list. Morning is the time for me to focus, get pumped up and get mentally ready to tackle the day.

I’m an early riser. Generally I like to wake up about two-and-a-half to three hours before I have to be leaving my house or be in gear. If I have to leave at 7:00, it’s nothing for me to be up at 4:00. I like to get my coffee, grab my iPad and check email and hit several uplifting websites and read good positive material before I start my day.  I’m not one of those people who roll out of bed and jump right in the shower. It’s nothing for me to be awake for over an hour before I really get started moving physically.

I use an app on my iPad called Zite that searches for articles of interest and has my own personalized paper every morning. Topics like Personal Development, Self Help, Motivation, Inspiration, Productivity start my day.

I stopped listening to talk radio during the day years ago, too. It was just too negative. I’d end up getting angry and it’s not worth it.

I’m not saying I live in a bubble. I check the world news every evening and make sure I’m up on current events from the political arena. But, I try not to let those issues cloud my thoughts before my day starts.

Attitude is everything—and I like to protect mine before I start my day.